Why I'm Shifting from Substack to Ghost
When I started The Percolator, my goal was to create a platform that not only shared insights on AI, design, and innovation but also embodied the values I hold dear—namely, a deep commitment to nature conservation, climate tech, and regenerative ventures. As The Percolator has evolved in its short life, I’ve realized that the platform I use needs to reflect these values too. That’s why I’m making the switch from Substack to Ghost.
Why Ghost? It's All About Sustainability and Ethics
Ghost is more than just a publishing platform, it’s a non-profit, open-source initiative that runs on 100% renewable energy. Unlike many traditional platforms, Ghost doesn’t prioritize profit over purpose. Instead, it reinvests all proceeds back into the platform and its community, helping creators thrive while minimizing environmental impact.
For me, this is a values-driven decision. Using a platform that shares my commitment to sustainability means I can continue to build The Percolator with a clear conscience, knowing that every post I publish is supported by an ethical and eco-friendly infrastructure.
What This Means for You
If you’re already a subscriber, rest assured, your experience will only get better. You’ll still receive The Percolator directly in your inbox, but now you’ll be part of a platform that is as thoughtful and intentional about its impact on the world as the content itself.
If you haven’t subscribed yet, now is a great time to join! By being part of The Percolator, you’re supporting meaningful conversations and a sustainable future—one post at a time.
Thank you for being here and for joining me on this journey to build a better, greener, and more thoughtful world.
